DUREX^® DURATION^™

Let’s face it, men tend to finish faster than women. In fact, 2/3 of women do not achieve orgasm regularly, which is why Durex^® Duration™ Desensitizing Gel enhances endurance for men by temporarily prolonging the time before climax, increasing the pleasure factor for both partners. This awareness and trial campaign for Durex® Duration™ ran online through native and social advertising, a partnership with Men’s Health, and ultimately drove consumers to a contest microsite.